Search Engine Optimization
SEO - Search Engine Optimization
About SEO - Search Engine Optimization
SEO stands for 'Search Engine Optimization', which is the process of getting traffic from free, organic, editorial, or natural search results in search engines. It aims to improve your website's position in search results pages (SERPs). Remember, the higher the website is listed, the more people will see it.
The goal of SEO is to increase the amount of relevant, high-quality content on a website so that search engines will list it in search results.
Benefites:
- Improve user experience by making it easier for people to find information they need
- Reduce reliance on support channels like contact centers
- Save users time
- Increase traffic to a website from search engines
SEO Involves:
- Creating and optimizing content that answers users' questions.
- Adding content to a website in a way that appeals to search engine crawlers.
- Providing product information on product pages so that search bots can find it.